Leading People, Culture, and Innovation

Enrollment Opens January 2024...

Time

DAYS

Time

HRS

Time

MIN

Time

SEC

Join the Waitlist

Meet Your Instructors

Effective leaders are always in demand.


In the Leading People, Culture, and Innovation Program,  you'll learn creative problem-solving and people management strategies to confidently lead change that propels both your career and your company forward.

Price: $995 per course or $3,975 for one year of access to 6 courses

Time commitment: 10-12 hours per course, self-paced

Credential: Complete 4 courses to earn a Stanford certificate

Learn skills that you can immediately apply to your work.


  • Build and maintain a motivated, cohesive team of doers
  • Develop a positive company culture and psychological safety
  • Advocate for yourself, your team, and your ideas
  • Collaborate more effectively across boundaries of cultures, languages, disciplines, and geographies.

Why Stanford Online?

Take Courses Online

Learn where and when it's convenient for you.

Learn at Your Pace

Don't worry about balancing time zones or a busy schedule. Complete coursework on your own time.

Access Top Faculty

Learn from distinguished professors of Stanford's School of Engineering and Graduate School of Business.

Earn a Certificate

Earn a Stanford Certificate or Achivement when you complete 4 courses.

Who Should Enroll

Product-Management-MAIN.jpg

Researchers

Bring your power to understand human behavior and learn to use it to prioritize the most useful and desirable features in a product.

460x259_Aerodynamics_Product-System-Dev_AA253.jpg

Engineers and developers

Bring your ability to build products the best way and combine it with the knowledge to capture opportunities and create economic value.

460x259_assess-and-define_XREV110.jpg

Designers and UX designers

Polish your ability to create products that are wonderful to use and combine it with the ability to plan go-to-market strategies.

460x259_management-science-engineering-tech-venture-formation_225x127_MSE273.jpg

Marketing & Sales

Combine your powers to acquire customers with the ability to prioritize the features that will make them loyal.

460x259_entrepreneurial-management-and-finance_MSE276.jpg

Founders and entrepreneurs

Develop the skills that will help you manage your products’ lifecycle once you bring your ideas to life.

Graduate or Professional course - which is right for you?

Time Commitment

Achievement

Classmate Interactions

Cost

Graduate Certificate Courses

90–120 hours per course

Earn up to 18 units of academic credit that may contribute to a certificate or a degree

Frequent collaboration with other students taking courses at the same time

$$$$

Professional Program

8-10 hours per course

Take a professional course to build your skills and advance your career

Potential to connect with other participants through private social media groups

$$


Courses

Leading Innovation

Become an impactful leader by inspiring and motivating your employees to showcase their creativity and direct it toward practical solutions.

Getting Buy-In for Your Ideas

Effective leaders and change-makers are effective negotiators. In this course, you will learn how to be an effective negotiator and secure more of what you want in life.

Scaling Excellence: How to Grow and Spread Greatness

Practice techniques to fend off mediocrity as your team grows and explore strategies to help you connect with the people you lead, uniting them around a shared vision.

Team Collaboration: Managing Across Boundaries

Gain new insights and tools that will enable you to effectively lead a team that can innovate across geographic, functional, and cultural boundaries.

The Power of Stories to Fuel Innovation

Use storytelling to become a more persuasive communicator and authentic leader. Learn practical tools for crafting meaningful stories and see how these concepts are applied in the real world.

Business Model Innovation

See how companies like Airbnb, Tesla, Apple, and Android have evolved their business models to meet changing customer needs and stay ahead in a competitive landscape—and how you can do the same.

Leading Innovation

  • Build and maintain a motivated, cohesive team of doers
  • Create a culture that encourages innovation and psychological safety
  • Lead effectively through stressful and challenging times
Getting Buy-In for Your Ideas

  • Identify and fine-tune your highest potential idea
  • Garner feedback, input, and support as you grow your idea
  • Align your idea with your company’s strategy and goals
Scaling Excellence: How to Grow and Spread Greatness

  • Build a mindset of accountability and psychological ownership
  • Create a culture that fosters strong and resilient bonds between people
  • Master tools for pre-empting organizational messes
Leading Collaborative Teams

  • Coordinate and collaborate more effectively across boundaries
  • Assess the role of conflict within your team
  • Build an inclusive and diverse workforce that fosters innovation
The Power of Stories to Fuel Innovation

  • Define yourself as a trustworthy leader by cultivating empathy and authenticity
  • Drive company growth by fostering alignment toward a shared vision
  • Connect with your customers by humanizing your company’s purpose and values

Academic Directors

Riitta Katila

Professor, Management Science and Engineering, Stanford School of Engineering

Hyagreeva Rao

Professor, Organizational Behavior, Stanford Graduate School of Business

Bob Sutton

Professor, Management Science and Engineering and, by courtesy, Organizational Behavior, Stanford Graduate School of Business

FAQ

Take online courses in marketing innovation from Stanford University. Hone your ability to generate and implement new ideas and lead innovative teams and organizations. Taught by world-class Stanford faculty, these courses are engaging, interactive, and full of useful practices and strategies that you can apply immediately: